Host your webinar live.

Do you want to hold conferences? Promote your products? Live webinars are for you. The objective? Offer your target audience a content-rich, interactive program.

Video overlay, real-time interaction, a fully-equipped stage... Live webinars are an excellent tool for bringing together a large audience and raising your brand's profile.

Webinar

Why choose webinars for your digital event?

In digital communications, content is king, provided you choose the right format. According to the Content Marketing Institute, 61% of marketing specialists and managers consider webinars to be an effective strategy. Today, you can no longer afford to ignore the live format. Engaging and informative, it lets you showcase your expertise and create a strong brand identity.
What's more, live webinars are recyclable content. Thanks to replay views, you can maximize your ROI.
Live webinars also enable you to generate qualified leads. If someone takes the trouble to fill in the registration form, it's because they're interested in your services or your company. According to Demandgen, 79% of prospects are willing to share their contact details (surname, first name, address...) in exchange for attending a webinar.

How to prepare and run an effective webinar?

From idea to realization

The topic of your live webinar must arouse the interest of your prospects. To find out which topic is most likely to resonate with your target audience, analyze your pages on social networks (Facebook, Instagram...). Are your customers asking the same questions?

Interactive tools to integrate

The challenge of a live webinar is to create a rhythm that will keep your target audience's attention. To achieve this, include polls and Q&A sessions. Live chat also enables your participants to ask questions in real time.

Post-webinar analysis: Measuring for improvement

A successful live webinar is only half the battle. If you want to make a success of all your digital events, you need to consider post-webinar analysis. Refer back to the objectives you set before the webinar. Were they clear and achievable? Were they achieved? If not, why not?

Attendee numbers, interaction rates and survey responses are all indicators for improving your future live webinars. Examine participant evaluations. What did they appreciate? What did they suggest for improvement?

The advantages of a professional TV studio for your webinar

One of the main advantages of a webinar at Mon Studio TV is the guarantee of a high-quality production. We put a wide range of top-of-the-range audiovisual equipment at your disposal.

  • Professional video production
  • 4K video capture
  • TV studio lighting
  • Customized décor and furniture
  • Two dedicated Internet connections
  • A reception area

The result? A sharp image and clear sound. This way, you avoid any technical problems that might impair the user experience. (such as unpleasant echoes, connection interruptions, approximate framing, etc.).

What's more, by opting for such a service, you won't have to manage the technical aspects yourself. The studio team takes care of everything: lighting, sound, control room... So you can concentrate entirely on your subject.

A professional TV studio also lends credibility to your live webinar. Participants will undoubtedly appreciate the professional rendering, which testifies to meticulous and serious preparation.

By opting for the professional studio, you benefit from a customizable TV set, lighting and screens.

What's more, you can also benefit from the expertise of professionals who will support you throughout the broadcast of your live webinar (live editing, set personalization, etc.). Technical preparation, logistics, graphic design, make-up... everything is taken care of to make your event a success.

Frequently asked questions about the Webinar

To promote your webinar, you have a number of tools at your disposal: promotional emails, social networks, emailing...

To facilitate communication for your event, opt for a dedicated web platform. Mon Studio TV offers a solution for managing registrations, reminders, broadcasting, interaction and replay.

The aim of a webinar is to get your audience to interact with you. To achieve this, use polls, ask your audience questions and encourage interaction between participants. Prepare a video presentation worthy of the best TV shows. And of course, avoid linear presentations.

You can monetize your live webinars with ticketing, by selling products or services during the webinar, or by offering premium subscriptions for exclusive content.

Mon Studio TV offers a ticketing service and can help you find the best solution for your event.

After your live webinar, we recommend that you create your own customer journey. Send follow-up e-mails to your customers to assess the effectiveness of your event.

Thanks to the Mon Studio TV platform, you can survey your audience with a satisfaction questionnaire during and after the event, and benefit from comprehensive reporting enabling you to analyze your audience.

Do you have a project in mind?

Our team will be happy to help you.